Department of Health

Sci Comm Collective

Government & Public Sector

We partnered with the Department of Health to create a first-of-its kind collective on social

We recruited 20+ young science experts and communicators with backgrounds related to the four key pillars identified as having an impact on maintaining a healthy weight in your 20s.

task

Create awareness across the four key pillars of maintaining a healthy life style: eating well, being active, sleep and stress management.

 

approach

The launch of Sci Comm channels allowed us to partner with young exports in a native content-focused approach

We recruited 20+ young science experts and communicators with backgrounds related to the four key pillars

Mentored and coached them on content creation and how to communicate health messages effectively

Created a portfolio of searchable, scientifically backed and Department approved pieces of content through the sci comm channels on both Instagram and TikTok

results

Impressions

31M

TikTok Best In Class

Stem education standout

Young Creators recruited

20+